Small choices, big impact – getting started with
sustainable events
Contributed by Andrew Perolls, CEO, Greengage
Sustainable event planning doesn’t have to be complicated. At Greengage, we help venues, meeting organisers and bookers measure, report, and reduce the carbon footprint of events. Here’s our guide to creating enjoyable and inspiring planet-friendly events - without extra hassle or added time.
Green team
Start with the basics. Choosing a venue with strong green credentials (ask to see sustainability policies and certifications) can make a huge difference. Venues that use renewable energy, monitor their energy consumption, have effective waste-management systems, and partner with eco-friendly caterers are great options. They’re also more likely to work with you to make your event as sustainable as possible.
Look out for Greengage’s ECOsmart certification - a recognised and credible badge that demonstrates a venue's commitment to environmental sustainability and achievement of recognised standards.
When selecting additional suppliers, think local where possible to reduce carbon footprint and support the local community.
Waste not, want not
We all know the mantra ‘reduce, re-use, and recycle’, but the most planet-friendly strategy is to avoid creating waste in the first place. For example, could you replace printed agendas and event information with a digital version or app, or use the venue’s digital screens? And when it comes to networking hour, reusable cups, glasses and crockery are a must. Many venues will also provide a water refill station for attendees’ water bottles. For anything that can’t be recycled – for example banners or exhibition stands – try to future-proof their design so they can be re-used again and again.
For event badging and lanyards, if needed at all, consider those made from recycled cardboard or even seed paper – a fun keepsake for your attendees!
Green gifting
Does anyone really need another tote bag or reusable cup? If you’re planning giveaways, choose them carefully and avoid plastic altogether. Great eco-friendly options include locally made snacks with minimal packaging, seed packets (wildflowers, herbs, bee-friendly mixes), or seed-paper bookmarks. Or you could take it a step further and donate to a charitable cause connected to your organisation instead.
Carbon foodprint
Food waste is a major issue in the events industry, partly because a generous spread has traditionally been seen as a marker of a good event. With thoughtful planning though, you can keep guests satisfied without ending up with mountains of leftovers. One simple step is to tailor your menu to your delegates. For example, are they health-conscious attendees who might prefer plant-based options, or international guests who might appreciate familiar comfort foods?
Gather dietary preferences and intolerances in advance, and confirm final numbers shortly before the event. It’s also worth talking to your venue and catering team. Most caterers are experienced in sustainable menu planning and can offer options such as seasonal, locally sourced dishes, plant-forward menus, and other low-impact choices.